Brand Marketing

Our Brand Marketing Team helps to deliver the University’s vision and image through fostering ties with the community and promoting the University's brand values via strategic plans including production and deployment of social media, advertising, multimedia, and digital marketing; raising HKUST's local and global profile via online or offline platforms including Visitor Information Centre and Souvenir Shop; and acting as a gatekeeper to ensure the HKUST brand is featured following the Brand and related guidelines.